
Vulnerable people management

Problem debt engagement
Life events can make it difficult for people to manage bills. Many vulnerable customers disengage and remain unaware of the support on offer from charities and the companies to whom they owe money.
ReachOut is a new and unique service from Sigma Connected to address the dual challenge of low engagement and low awareness of available support.
When our clients are unable to contact customers with debts, they ask us to ReachOut with our offer of support. As a confidential and impartial service – one that isn’t there to (and can’t) collect debt – our supportive and empathetic Pathfinders can speak with people where creditors can’t.
Creating a safe environment for sensitive disclosures means our Pathfinders can explore reasons for non-payment and understand the challenges faced by your customers.
Creating a safe environment for sensitive disclosures means our Pathfinders can explore reasons for non-payment and understand the challenges faced by your customers.
Promoting our core values and no-blame culture, Pathfinders then guide customers to whichever charities are best placed to help them through any crisis or to improve financial, mental or physical wellbeing.
They also explain the support your company can offer to those vulnerable customers, giving people reasons to re-engage with you in order to find debt solutions.
This personal approach to debt counseling builds trust, helps people better manage debts and improves outcomes for all parties.
Why ReachOut
Typical results
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15% to 25%typical customer engagement rate (just prior to debt collection agnecy intervention) |
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2 in 3customers reconnect with client organisation and work together to agree a positive way to resolve their debt |
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1 in 4customers have serious problem debt. Pathfinders help these customers to access debt charities |
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1 in 20customers are experiencing emotional, mental or physical crisis. We help them access much needed support from a wide range of relevant charities |
How do we do it?

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Support and advice
We guide people to a range of independent charities and third-sector organisations, offering everything from debt help and advice to crisis support and improved wellbeing.













