4 reasons why human interactions beat digital

4 scenarios when digital customer service tools aren’t the best option AI (artificial intelligence) definitely has its place in customer service, with 35% of people saying they frequently use chatbots to resolve an issue. However, there are still many customers who would prefer to talk to a real person. With the ageing population and current […]
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How a human touch improves customer loyalty

How a human touch improves customer loyalty and retention A staggering 74% of customers say they’re more loyal to a company when they can speak to a real person instead of an automated system when they need assistance. Whilst digital solutions are great for improving efficiency and providing 24/7 support, it’s clear that human beings […]
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Bring back the human element

Where did the human in ‘human touch’ go? The path towards a truly customer-centric service with a genuine human touch can be a challenging one. This is especially the case if your company doesn’t have a comprehensive plan in place to embed Human Experience in every area of customer service.
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Rising to the challenge – engaging a hybrid workforce

It’s no secret that the Covid-19 pandemic has thrown the world of work on its head. There’s now more than eight million people in the UK working from home – including 95% of our UK-based Sigma Connected workforce. But the transition from office to home working is not always a simple one for an employee […]
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